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Viewing Statistics

Once the e-mail has been sent, you can view the statistics & performance of the campaign:

  • Navigate to Dashboard > Marketing > E-mail.
  • Click the title of the email or the three-dot button > Statistics.

On the Statistics page, you'll be able to view the performance data of the e-mail, including:

A list of contacts who opened/unopened the e-mail.
The number of clicks on the links and buttons in the email and the contacts who made the clicks.
Any e-mails that bounced.
Contacts who have unsubscribed from receiving your e-mail marketing messages.
An effectiveness score representing the overall performance of the campaign.

Next Step

Once you've understood Oncord's E-mail Marketing tool and created your first campaign, it's time to configure automated marketing workflows using Oncord Automation.